One is Anuraj Basu's Barfi where she plays the character of Jhilmil starring opposite Ranbir Kapoor. And the other is the launch of her first single, 'In My City'. Apparently In My City is going to be the National Football League's (NFL) theme song, an event which will have a colossal opening in US. Managing the two is a task, but Priyanka is putting all her energies into it.
"She is handling Barfi's movie promotion and the launch of her music simultaneously in spite of her tight schedules", says a close friend of hers. "Priyanka Chopra is promoting Barfi during the day with Ranbir, going to reality shows, launches, city tours and so on".
"Whereas, on the other hand, after pack up she starts with her music promotions, which requires long hours and working double shifts. But PC is going out of her way to make it a huge success".
Priyanka Chopra is ready with her first single. Internationally singles get launched first and over a period of time an artiste launches their album. Priyanka Chopra's debut single "In My City,' features Will.i.am and is produced by Red One (Lady Gaga) and Brian Kennedy.
Single will be the music bed for the intro to Thursday Night Kickoff of NFL. NFL kicks off on September 13 with a video featuring Priyanka and this song. The release of the full song and accompanying video for 'In My City' are expected later this year.
The NFL is a very significant platform that will give her the opportunity to reach out to millions of people in the most important music market in the world. It's the biggest sporting event.